Fashion is fickle. One moment a trend is hot, the next it’s yesterday’s news.
Unlike industries with a more stable demand, fashion is influenced by a mix of fast moving factors, making it highly volatile and trend driven.
Social media, influencers, celebrity culture and even unexpected weather shifts can redefine fashion in an instant.
Fashion isn’t forgiving – hesitate and you’re stuck with overflowing stock no one wants or chasing best-sellers that sold out too fast.
Are you managing collections, colours, sizes and stock levels with clunky systems? Wasting time fixing stock issues instead of focusing on sales?
The right tech, especially an ERP built for fashion, keeps you in control.
Is your current setup driving your success or slowing you down?
The Fashion Matrix – More Than Just SKUs
Fashion isn’t like other industries. You don’t just have ‘products’ – you have a complex matrix of sizes, colours, styles and images.
A single T-shirt can have 30+ variations and every one of them needs tracking.Miss a restock on a trending size? Lose sales.
Overstock a slow moving colour? Lose money.
According to a 2023 RetailX report, fashion retailers lose up to 12% of annual revenue due to poor inventory management. – That’s a significant hit to your bottom line. The solution? A system that understands the complexity of fashion’s multi-dimensional stock management.
Is your system built to handle fashion’s complexity – or is it failing you?
Demand Planning & Manufacturing – Guesswork Costs Money
Fashion operates on razor thin margins and guesswork costs money. Order too much stock and you’re left with unsold goods at the end of the season. Order too little and you lose sales to competitors.
The problem? Many fashion businesses still rely on outdated spreadsheets or basic retail software that doesn’t offer accurate demand forecasting.
According to McKinsey (2023), fashion manufacturers using AI-powered demand forecasting and supply chain automation have reduced excess inventory by 20-50% and improved speed to market by up to 30%.
Fashion manufacturers need tech that factors in lead times, material costs, supplier performance and shifting consumer demand. Without it every decision is a gamble.
Are you making data driven choices – or just hoping for the best?
Fashion Specific Reporting – More Than Just Sales Data
Not all reporting is created equal. Traditional reporting tools might tell you what sold but fashion retailers need more granular insights:
- Best performing sizes per region – Why is Size 10 flying off the shelves in London but struggling in Manchester?
- Sell-through rates by collection – Which styles are performing and which need discounting?
- Return rates by SKU – Are customers frequently returning a particular style due to fit issues?
A 2023 PwC study found that fashion brands using data-driven insights increased profit margins by 18%, simply by making smarter buying and pricing decisions.
Are your reports giving you real, actionable insights – or just raw numbers?
Stok.ly Cloud ERP – Fashion Tech You Need
If your tech stack isn’t supporting your growth, it’s holding you back.
Stok.ly Cloud ERP is built for fashion businesses that need real-time control over inventory, manufacturing and order fulfilment – without the headaches.
Here’s how Stok.ly helps fashion retailers stay ahead:
- Multi-Dimensional Inventory Management – Track sizes, colours, styles and variants in real-time. No more stock chaos.
- Demand Forecasting & Smart Replenishment – Predict trends, automate orders and stop running out of bestsellers.
- Omnichannel Sync – Connect Shopify, WooCommerce, Amazon, eBay etc and stores in one system.
- Advanced Reporting – Get insights into sell-through rates, regional performance and returns to optimise decision-making.
- Faster Order Processing – Automate fulfilment to keep up with high volume orders.
Fashion is too fast moving for guesswork – don’t leave it to chance.
Stay on trend, stay in control. See how Stok.ly Cloud ERP can power your fashion business for success!
Click here for more information about Stok.ly Cloud ERP
Call us on 01432 804333
Author: Iain Coplans CEO Stok.ly